PSA Worldwide consistently explored different approaches to develop educational products, including exploring various form factors such as brochures, wheels, and sliding charts. As part of this initiative, I was assigned the responsibility of creating a product design centered around suicide prevention, utilizing a new flip-chart-like form factor.
This task involved carefully considering the military audience that the product was intended for. I chose a friendly color palette inspired by the military context and focused on conveying a clear and impactful message.
The final outcome of the project resulted in the creation of an easily readable form factor. By employing a consistent color scheme, incorporating charts and bullet points to present information, and providing space for users to jot down quick notes, the product was designed to be more likely to be retained and utilized.
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