I'm a brand strategist and designer with 13+ years of experience building visual identity systems, integrated campaigns, and creative systems that perform. I've designed executive communications for global defense contractor L3Harris Technologies, built brand systems for entertainment and hospitality venues, and helped businesses find their visual voice from the ground up.
My work sits at the intersection of strategy and execution. I don't just make things look good, I make sure they work. That means understanding the brief deeply, aligning visuals to business goals, and delivering assets that move people and perform in market.